Allied Market Research published a new report, titled, “Online Grocery Market by Category (Meat & Poultry Products, Fresh Produce, Beverages & Dairy Products, Bakery, Breakfast & Cereal), Type of Shopper (Generation Z, Millenials, Generation X, Baby Boomers, Silent Generation) – Global Opportunity Analysis and Industry Forecast, 2015 – 2022″ The report offers an extensive analysis of key growth strategies, drivers, opportunities, key segment, Porter’s Five Forces analysis, and competitive landscape.
The online grocery service is a niche market; however, it is anticipated to witness robust growth in the coming years. Nowadays, people opt for online grocery shopping as it is convenient and offers a wide variety of products, which can be delivered to the consumers doorstep within a stipulated time. In addition, customers are able to keep a track of their spending as well. Online grocery covers a wide spectrum of products such as bakery & dairy products, cereals, vegetables, and fruits. Retailers in this market offer services such as click & collect option and subscription option to ease the consumers online grocery shopping experience.
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Increasing working population, and tedious commuting provide opportunities to businesses and entrepreneurs to set up online grocery stores. With the evolving technology and increasing penetration of internet services, there is rising awareness among consumers about the different shopping trends prevailing in the society. Millennials and Generation Z are the most attractive consumer segments in the market. These are the most tech savvy users, and are ready to pay premium to avail same-day delivery of products. However, concerns regarding the freshness of fruits and vegetables, and high delivery charges act as threats for market growth.
online grocery market is segmented on the basis of category, type of shopper, and geography. In accordance to the category, it comprises meat & poultry products, fresh produce, beverages & dairy products and bakery, and breakfast & cereal. Based on the type of shopper, it is divided into Generation Z, Millenials, Generation X, Baby Boomers, and Silent Generation. Geographically, it is analyzed across North America, Europe, Asia-Pacific, and LAMEA.
Key players operating in this market are AmazonFresh, LLC, Koninklijke Ahold Delhaize N.V., Fresh Direct, LLC, mySupermarket Limited, NetGrocer.com, Inc., Walmart Stores, Inc., Safeway, Inc., ShopFoodEx, Schwan Food Company, and My Brands Inc.
Online Grocery Market By Category:
○ Meat & Poultry Products
○ Fresh Produce
○ Beverages & Dairy Products
○ Bakery, Breakfast & Cereal
Key Benefits of the Report:
• This study presents the analytical depiction of the Online Grocery Market industry along with the current trends and future estimations to determine the imminent investment pockets.
• The report presents information related to key drivers, restraints, and opportunities along with detailed analysis of the Online Grocery Market share.
• The current market is quantitatively analyzed from 2015 to 2022 to highlight the global Online Grocery Market growth scenario.
• Porter’s five forces analysis illustrates the potency of buyers & suppliers in the market.
• The report provides a detailed Online Grocery Market analysis based on competitive intensity and how the competition will take shape in coming years.
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Allied Market Research (AMR) is a full-service market research and business consulting wing of Allied Analytics LLP based in Portland, Oregon. Allied Market Research provides global enterprises as well as medium and small businesses with unmatched quality of “Market Research Reports” and “Business Intelligence Solutions.” AMR has a targeted view to provide business insights and consulting to assist its clients to make strategic business decisions and achieve sustainable growth in their respective market domain.
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